Add Location Data to Your Tweets
Enabling location data on your tweets lets Twitter users recognize when they’re in close proximity to your business. They may be ready to buy from you at that point, and turning it on will let users click on the location marker icon on your tweet to find out where your business is located. That’s one step closer to a sale. ...
Continue ReadingProvide Value with Quote Tweets
The Quote Tweet function allows you to add 116 characters when you retweet. (The original tweet takes up the space of a link in a tweet.) Don’t just reiterate the title when you retweet someone else’s content. Give the tweet some additional context by adding your own opinion or enthusiasm for the information. Another option is to include a quote ...
Continue ReadingMarketing with Twitter
Here is a list of top Twitter marketing tips to help you get the most out of the social media platform. 1. Use keywords In order to attract a specific audience, include keywords, with links to highly valuable content, in your Tweets. As explained here, “keyword targeting allows you to connect with users based on words and phrases they’ve recently ...
Continue ReadingGain Followers on Social Platforms
In today’s marketing world, it’s essential for businesses to have an online presence in the social media market. Your business needs to have a website, hopefully a regularly updated blog, and accounts on popular social media sites like Facebook, Twitter, Google+, and LinkedIn. If your audience is online, you should be online. The best way to reach your audience, form ...
Continue ReadingUse Twitter as a Marketing Tool
Now that Twitter is six years old and has 140M+ active users, creating over one billion Tweets every three days, the platform is more important than ever before. Twitter’s a top source of news. It’s real-time news from every corner of the world. Follow journalists, colleagues, competitors and anyone else who posts relevant, insightful information about your industry. You can ...
Continue ReadingMake Customers the Focus of Your Content
Many a small business owner have made the mistake in thinking that social media is just a place to post free ads rather than another venue from which to serve your customers. Use insight gained about your customers from your active social media listing to create a sustainable content plan that focuses on presenting your customers with the answers to ...
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