SEO is the science of search as it relates to marketing on the web.
It requires technical expertise, creative talent and a proven methodology that constantly evolves.
SEO is a multi-faceted process. The process, repetitive by nature, can take anywhere from 1 to 12 months to produce results. It involves elaboration, refinement and testing. The results of testing at each cycle feed into the optimization focus of the next cycle. Optimize your site and you can be assured that you will see an increase in your site’s search rankings and begin to gain traffic through the web. If you have a new site, Google may keep you out of the top rankings for up to one year for your most competitive keywords. This is to discourage the fly-by-night sites that disappear quickly and do not produce relevant searches.
Search engine ranking is essential to building your online business profitability as well as building a strong brand image. SEO ensures your website will receive relevant, targeted visitors through Google, Bing and Yahoo as well as other search engines.
The principals of SEO comprise a foundation on which your business can be built.
1-Stop Core SEO Services
Initial Assessment
We first assess your existing site to determine where you stand with the major search engines in terms of indexing and key word searches. We then provide the following services.
Page Optimization
We develop tags, titles, functionality, navigation, page links and code to optimize home page and content pages for search engines.
Keyword/Keyphrase Development
We analyze and recommend effective keyword phrases to be inserted into the copy to increase ranking for specified terms.
Search Engine Submission
We submit your optimized page URLs to the major search engines. We then submit your pages on a monthly basis to ensure updated content visibility.
Link Building
Link building plays vital role in higher search engine placements and increased traffic to your website. Some of the simplest ways to get relevant reciprocal link building is by creating content that others will want to link to, inquiring at social networking sites for exchanging links, restricting the content to a particular industry that you have extensive knowledge of (like an authority figure, giving ‘top tips’) submitting to e-zines and directories that offer up to three back links.
Monthly Review of Traffic Reports
We review your traffic reports monthly and tweak our tactics accordingly to improve ROI and ensure the continual success of your business.
Effective and Always Ethical
We follow all major search engine guidelines and do not employ any questionable, “Black Hat” tactics that most search engines consider to be spam. These tactics may display quick results. However, they will ultimately get your site banned from the search engines.
Don’t forget Pay-Per-Click (PPC) Management Service
