LinkedIn Tip
Check who has viewed your profile. This includes all potential leads or current connections who have recently viewed your LinkedIn profile. These people may not be sales leads, employees or your employer, but they may be all of these in the future. Send a customized message to acknowledge that you noticed they have viewed your profile. Explain what value you ...
Continue ReadingInstagram Adding Live Event Video
Instagram is diving deeper into video. The company is adding a new type of video channel to its app: live events. The channel, which will begin appearing in the Explore section of the app, highlights videos from concerts, sports games and other live events. The section will be personalized to each user’s taste, according to Instagram, so you’re likely to ...
Continue ReadingBe Consistent and Regular with Social Media
One of the most popular questions brands have is, “How often should we post on social media?” While there’s no clear answer, the key is to be consistent. You want to post enough that you stay on top of your customers’ minds, but not so much that you’re annoying and repetitive. According to research aggregated by eClincher, the appropriate frequency ...
Continue ReadingFacebook Tips
Update Frequently: A business should typically update their page 2-3 times per week. Experiment with different posting times to see when your audience engages best by checking the number of likes, comments, and shares per posts in your Page Insights. Keep It Short: Try to keep posts short and sweet. Aim for between 100-150 characters as they generally received 60% ...
Continue ReadingManage Multiple Instagram Accounts
Instagram has made managing multiple accounts simple enough. Once you launch the app, go to your profile and select the gear — or the three dots — in the upper-right corner of the screen. Then, scroll down, select “Add account,” and enter the desired username and password for the account you would like to add. If you’ve created several Instagram accounts, you ...
Continue ReadingGrow Your Twitter Audience
Growing your Twitter audience can help significantly if you want to double your blog traffic from Twitter without tweeting any more than you already do. Acknowledging this allows you to realize what you have to do in order to achieve a certain goal. Not only is it important to grow your Twitter audience, but it is also important to grow ...
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