What Do Your Business Logo Colors Mean?
When putting together an important document or proposal, a business card or brochure it is essential to know what colors to add and which ones to stay away from. In order to do that you must know what the colors mean in the business world. For starters let me just say it is not as simple as black and white, as there are many colors to think about. We have, red, blue, yellow, green, purple, orange, brown, gray, beige, pink, turquoise, gold and of course, black and white.
Continue Reading5 Steps to a Successful QR Code Marketing Campaign
QR and other two-dimensional (2D) codes can be readily integrated into your current business marketing practices to bring your online content to a mobile audience in real time. In North America, QR and 2D codes are still a novelty. For this reason, early adopters are eagerly putting them into practice to get to market first and capitalize on the trend. As a result, some embarrassing and costly mistakes are being made.
Continue Reading1-Stop: Branding ETEX into the future.
ETEX Corporation A Cambridge orthobiologics company steps into the future with new products. ETEX was founded in 1989 by the late Dosuk Lee, a preeminent researcher at Harvard Dental School. The company is headquartered in MIT’s University Park in Cambridge, Massachusetts. A world renowned center for biotech research and innovation. ETEX Corporation contacted 1-Stop to redesign their corporate identity. In ...
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