Instagram vs. Snapchat
Facebook-owned Instagram announced a huge update to its app earlier this week, one that seems to be extremely similar to its main competitor, Snapchat. The update adds Instagram Stories, allowing users to create temporary slideshows separate from their main feed, which will vanish after 24 hours. Sound familiar?
Continue ReadingGoogle Extends Titles & Descriptions
Title tags have been increased to 70–71 characters, which is up from its previous 50–60 characters. That’s at least enough to fit in another word or two. Meta descriptions have been increased by 100 characters per line, and extended from two to three lines. That’s a significant increase, and presents far more of an opportunity to tell searchers what the ...
Continue ReadingLinks & Social Media
Attach a link to every piece of content you post on social media. If content goes viral, users can easily trace it back to your page. Without that link, your content may spiral off, giving you very little ability to track sharing.
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