Twitter Tips for Business
Twitter tips for business: Lose a few characters. 140 characters is the technical limit on Twitter, but try to keep your tweeting to 125 or less. Short, punchy tweets will grab your followers’ attention rather than getting lost in their feeds. The more characters left, the easier it is for people to retweet and add their own comment as well. ...
Continue ReadingRe-Posting to Social Media
Don’t be afraid to post the same thing more than once. Some sites like Twitter, it’s highly recommended to post the same article or content at different times of the day to reach different people. Consider changing the headline and image however, to keep your feed looking fresh.
Continue ReadingEnlist Employees for Social Media
For smaller companies looking to expand the reach and impact of social media without spending a ton of money, you use their current employees to spread their social media presence. Employee advocacy—encouraging and incentivizing team members to share your company’s messages on their own social media accounts. You can reach hundreds or thousands more by having employees share your social ...
Continue ReadingMultimedia Effect for Social Media
Use video, audio and text as a way to cover your subject. People share all kinds of media on the web; don’t restrict them to just text-based content. Create videos that cover your subject or podcasts talking to other members of your community. It will create an additional layer of interaction. This is so easy to do with your smart ...
Continue ReadingLocal SEO | Claim Your Google My Business Listing
Google My Business is a simple feature, but it’s very effective. When somebody Googles your company, the first thing they’ll see on the top right-hand side of the search page is a feature sheet about your business, including the name, address, business hours, reviews and your proximity to their current location. To get started: Google your own business Claim it ...
Continue ReadingYou Can Help Your Bounce Rate
What does the bounce rate on your website mean? The bounce rate is the percentage of people who land on a certain page of your website and then leave your site from that very same page. Bounce rates can be misleading. If someone does a Google search for Web Design and find our page and read about what they were ...
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