“Love it Forever… or Leave it” – Yale Study Could Indicate a New Normal for Consumer Purchase Behavior

Wed, 09/09/2009 – 10:27 From Yale School of Management-Center for Customer Insights You would have to be living under a rock not to know that consumers have turned off the freewheeling spending spigot. Shoppers are focusing on “deals” and limiting their shopping basket to necessities. Adjustments are being made across the economy as a result. Here in the U.S. builders ...

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