Your business may be on Facebook and Twitter, but are you using today’s popular social media networks to their fullest potential? Online marketing these days requires you to be familiar with blogs, Facebook, Twitter, LinkedIn, Google+, Yahoo!, Flickr, Quora, Stumbleupon, and more. This can be overwhelming! Let us simplify things a bit with some quick tips on how to use our favorite social media networks wisely.

  • Create a business blog. Sharing your unique content and business updates is key and drives customers your way.Social-Media-Icons
  • Use Facebook, Twitter, LinkedIn, Google+, and Yahoo! Updates to add a profile with general information about your business, and share statuses a few times a week to update people on new things happening for your company, community, or related business field. Make sure you share links to your blog updates across all networks.
  • Join groups that are related to your business field to share your expertise and interact with potential customers, within Facebook, Twitter, LinkedIn, or Google+.
  • You can also be a part of the local community in your business area on these sites. Try posting and commenting on local events that are shared within these groups to get your name out there and show that you’re a caring and involved part of the community.
  • Always respond promptly to all comments or questions on your blog and other social media platforms.
  • If you have any company photos of your business, products, or staff on the job, share them on Flickr and your other social networks.
  • Share your articles on StumbleUpon. This will help you reach a wider audience and could help drive traffic to your site.
  • Utilize Quora and Yahoo! Answers to search for questions related to your business field, and use your business experience to answer them. You can add related links to your website or blog posts in your answers to direct people looking for more information.

If you need help with your marketing strategy, contact 1-Stop Design at 781-938-3866.