Are You Using Instagram Insights?
Instagram Insights is an analytics tool that provides data on follower demographics and actions, as well as your content. This information makes it easy to compare content, measure campaigns, and see how individual posts are performing. To access Instagram Insights, you need a business account. If you convert a personal account to a business account, you’ll see Insights for any content ...
Continue ReadingPinterest Analytics for Beginners
There are a large number of Pinterest subscribers that are really confused about which numbers to pay attention to when trying to analyze their Pinterest strategy. Here are 5 reasons you want to check your analytics- Content – Knowing your numbers helps you to know what types of content to create in the future. Strategies – You should be tracking ...
Continue ReadingEnsure Your Website Design & SEO Is Done Right
Website design and organic search performance are intrinsically linked, which is to say that design has an observable effect on a website’s ability to rank well for relevant terms. This can become problematic for companies with isolated teams, where design and marketing don’t work closely together, or in cases where marketing is only brought onto a project after a site ...
Continue ReadingYou Can Help Your Bounce Rate
What does the bounce rate on your website mean? The bounce rate is the percentage of people who land on a certain page of your website and then leave your site from that very same page. Bounce rates can be misleading. If someone does a Google search for Web Design and find our page and read about what they were ...
Continue ReadingUse Google Search Console
SEO tip: Set-up and use Google Search Console. To find out, among other things, what keywords your site is ranking for and which other sites are linking to yours.
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